As part of its advertising strategy the mobile store was visiting SJCE Mysore. However, we did not get a ride as was suggested when the 'Rock with the Rolls' campaign was launched.
Its not that a Rolls Royce rolls into SJCE. So the marketing ruse of the mobile store seems to have worked at least enough to be mentioned on this blog.The Rolls Royce was once the symbol of wealth, but it also makes good advertising sense.
3 comments:
Hey ! Namaskara
Even I had seen this couple of weeks back in Mysore when I had gone to Hotel Sidhartha for breakfast. Even I have taken few snaps of this and it is gorgeous.
I saw the crowd gathered there talking on the price of the car one tagging at 4.5 crores finally. Funny part was there was one auto driver who after knowing the price asked the mileage and some one said around 4-5 km per litre. He was really annoyed over to such an extent that he was rethinking on buying this car just because of mileage than the price of the car !!!
Good day-what a way to advertise !! Sending in a rolls royace.This is real marketing skill I would call.And i appreciate your pictures too.
Thanks for your valuable blog post, I would like to subscribe this blog feed.
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